Landing page integration picture on notepad.

Landing Page Integration

If you are just starting out with LeadPages or FB advertising then I hope the information in this guide will be useful. Below I have a look at landing page integration with LeadPages, FaceBook Pixels & AWeber.

For the past few weeks, I have been trying to put pieces of this puzzle together and ended up searching for answers in various places wasting a lot of my time. 

How To Add a Facebook pixel to Lead pages

There are a lot of articles on how to create FB Pixels online, so I won’t explain it here. Once you have created your FB pixel, copy the code which looks like this:

<!– Facebook Pixel Code –>

<script>

  !function(f,b,e,v,n,t,s)

  {if(f.fbq)return;n=f.fbq=function(){n.callMethod?

  n.callMethod.apply(n,arguments):n.queue.push(arguments)};

  if(!f._fbq)f._fbq=n;n.push=n;n.loaded=!0;n.version=’2.0′;

  n.queue=[];t=b.createElement(e);t.async=!0;

  t.src=v;s=b.getElementsByTagName(e)[0];

  s.parentNode.insertBefore(t,s)}(window, document,’script’,

  ‘https://connect.facebook.net/en_US/fbevents.js’);

  fbq(‘init’, ‘481835425921278’);

  fbq(‘track’, ‘PageView‘);

</script>

<noscript><img height=”1″ width=”1″ style=”display:none”

  src=”https://www.facebook.com/tr?id=481835425921278&ev=PageView&noscript=1″

/></noscript>

<!– End Facebook Pixel Code –>

and paste it into every landing page you have created in LeadPages:

Facebook pixel and landing pages integration screenshot

Once you updated all the landing pages, copy the same pixel code into all the Thank you pages but replace ‘PageView’ with ‘Lead’:

<!– Facebook Pixel Code –>

<script>

  !function(f,b,e,v,n,t,s)

  {if(f.fbq)return;n=f.fbq=function(){n.callMethod?

  n.callMethod.apply(n,arguments):n.queue.push(arguments)};

  if(!f._fbq)f._fbq=n;n.push=n;n.loaded=!0;n.version=’2.0′;

  n.queue=[];t=b.createElement(e);t.async=!0;

  t.src=v;s=b.getElementsByTagName(e)[0];

  s.parentNode.insertBefore(t,s)}(window, document,’script’,

  ‘https://connect.facebook.net/en_US/fbevents.js’);

  fbq(‘init’, ‘481835425921278’);

  fbq(‘track’, ‘Lead‘);

</script>

<noscript><img height=”1″ width=”1″ style=”display:none”

  src=”https://www.facebook.com/tr?id=481835425921278&ev=PageView&noscript=1″

/></noscript>

<!– End Facebook Pixel Code –>

How To Determine Which Landing Page Subscriber Opted In

When I first starting advertising on FB I could not figure out which LeadPages people were opting into. The only information on the Aweber emails was the name and email of the subscriber and I, therefore, had no idea which page or ad the opt-in arrived from. 

This was obviously a problem as you would want to know which pages are performing and which are not.

To track this information you can also use Tags property on Edit Integration section of the form. Up to 10 tags can be used:

Tag leadpages for landing page integration screenshot

Once this is set up (don’t forget to click the Update button on the form), you will be able to track in AWeber which lead page the subscriber opted into.

subscriber info for landing page integration screenshot

How To Add Lead Magnet To The Landing Page Integration

You may want to hook your audience with a Lead Magnet such as free eBook. To also connect your eBook to the landing page you will need to create Lead Magnet by going into Edit Integration mode of the button and clicking on Action tab:

Edit integration

Click on Add a new Lead Magnet. This will then take you to the page that looks like this:

Lead magnet delivery for landing page integration

Before uploading your eBook, make sure that you have generated URL. https://www.docdroid.net/ allows you to do just that.

Once you have URL generated click on Create New Lead Magnet. 

Create lead magnet for landing page integration

Fill in data on the form and click Save. Word of advice, before saving your lead magnet, make sure everything is 100% correct. Because once it is saved, you cannot edit it! 

Not sure if there is a glitch or by design, but if you want to make any changes to it (apart from changing lead magnet name) you have to delete and re-create again. This also means that if you are running FB ads, there is a chance that subscriber may never get this eBook (of course it can be manually corrected from AWeber by emailing the eBook directly).

Be A Business Owner

Leave a comment